Online Fundraising Best Practices

Best Practices for Online Fundraising from Frogloop

This is a great blog anyway, but since I gave my talk about social media, I've been more and more aware that nonprofits are simply obsessed with raising money through social media, despite all the cautionary tales about that maybe being the not so great place to look for dollars.

Along comes Allyson Kapin at Frogloop...well, this is her field and mainly her blog. And her great tips which include:

• Create killer landing pages
• Build a great list
• Cross promote
• Segment
• Measure

By all means totter on over there to see how she explains it all.